The world is vast — vast enough that every departure is an exploration of the unknown; the world is also small — small enough that as long as our passion never dies, we will meet again on the next ridge. Today the trail running community received major news. Renowned trail runner Shen Jiasheng and top outdoor brand The North Face have officially announced the end of their six-year partnership. This marks the close of a legendary chapter for this iconic figure in Chinese trail running, and signals that he is about to begin a new one. 官宣离别：相聚有期，山野无期 In the official farewell copy, every line is filled with respect and well-wishing for this top runner: “The world is vast, big enough that each of your steps is a new breakthrough. The world is also small, small enough that as long as your feet keep moving, we will meet on the next mountain. A six-year journey together will pause for a while. But we believe: reunions have a date, the wild is endless. Wishing Shen Jiasheng#TheWorldRunsBigger, one step at a time — may exploration never stop! See you on the trails.” This sentimental passage is not only a summary of six years battling side by side, but more like a farewell between old friends. For Shen Jiasheng, these six years were the crucial period in which he transformed from a top domestic talent into a world-class trail running elite; for The North Face, Shen was one of the best embodiments of its “Never Stop Exploring” brand spirit across Asia and on the global stage. 六年回眸：从“奖牌收割机”到世界级精英 Looking back over these six years, it was the brightest phase of Shen Jiasheng’s career and a microcosm of the rise of Chinese trail running on the international stage. During his time with The North Face, Shen not only maintained dominant form at home but also repeatedly rewrote the history of Chinese runners at prestigious overseas events such as UTMB and the Western 100. From the early days when he was nicknamed a “medal collector” for his work ethic, to becoming an international star who has reached masterful levels in technique, mindset, and equipment knowledge — over these six years Shen Jiasheng used countless days and nights of sweat to achieve self-transcendence. 未来展望：开启人生新篇章 For professional athletes, changes in sponsorship are a normal part of a career and often bring new opportunities and challenges. The end of a six-year contract means Shen Jiasheng may continue exploring the wilds with greater freedom or alongside new partners. In today’s increasingly commercialized trail running scene, the moves of an athlete like Shen — who combines top competitive ability with high commercial value — will undoubtedly draw market attention. We have every reason to believe Shen will remain a frequent presence on the podium. “We will meet again, but the wild has no end.” That line rings true — a runner’s love for the mountains and thirst for the limits will never change. Best wishes to Shen Jiasheng and to THE NORTH FACE, #TheWorldRunsBigger. See you all on the trails. And recently, THE NOTRH FACE has also launched a new trail event — the Emei Mountain Trail Challenge. In the future, we will all meet again in the wild. #ShenJiasheng #TrailRunning #RunWildBigBang